SaaS strategy, entrepreneurship, technical leadership, and building software businesses.
Building software is only half the equation — building a business around it is the other half. These articles cover the business side of software: pricing strategy, client communication, freelancing operations, and the decisions that separate sustainable businesses from expensive hobbies.
11 articles
Building a software business is a long game. The people who make it tend to have specific operating principles that the people who burn out don't. Here's what I've observed.
The technical work is only half the job. How you communicate with clients determines whether good work leads to great relationships — or disputes and ghosting.
Deciding between a freelance developer and a software agency is one of the most consequential choices in a software project. Here's a framework for getting it right.
Choosing the wrong software development partner is an expensive mistake. Here's the due diligence process I'd run before signing any contract for custom development.
An MVP is not a bad version of your product — it's a learning instrument. Here's how to scope, build, and ship an MVP that actually validates what you need to know.
Pricing custom software is one of the hardest conversations in the industry. Here's the framework I use to scope, estimate, and price projects accurately and fairly.
Remote development teams have a real coordination tax, but they also have real advantages when run well. Here's the system that makes distributed engineering work.
MRR, churn, LTV, CAC — every SaaS founder knows the terms. Here's what they actually mean, how to calculate them correctly, and how to build them into your product.
Your pricing model is a product decision, not just a finance decision. Here's how to choose between per seat, usage-based, flat rate, and hybrid pricing — and what each signals.
Scope creep is the number one reason software projects run over budget and schedule. Here's the system for preventing it and handling it when it happens anyway.
Running a software project without an engineering background doesn't have to mean flying blind. Here's what you actually need to know to lead one effectively.